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CLIENT:

AVIELA

SERVICES:

Visual and verbal Identity / creative strategy / graphic design / creative direction / illustration / copywriting / artworking

THE CHALLENGE

We ran our creative workshop with Aviela as there were missing and not communicating brand narritives and there was not consitency in their storytelling. We created a visual strategy plan and itentified weak areas in their storytelling and recommended the way they should go forward. We looked at their brand as a whole, discussed their ciurrent positioning and what was missing so we could navgate the best way forward.

Once we had written our report, we presented it to their other contractors (social/PR etc) to ensure the new story was being told as a collective visual. We then worked with them to create new brand decks based on our recommendations, new exhibition collateral to communicate their new creative strategy. What we basically did here was create a creative strategy for them, but i don’t know how to make that sounds more impressive hahaha but it is a big thing!!!

 

WHO WORKED ON IT?

ANNIE BARTLEY

LEONIE CHARLTON

 

CLIENT:

AVIELA

SERVICES:

Visual and verbal Identity / creative strategy / graphic design / creative direction / illustration / copywriting / artworking

THE CHALLENGE

We ran our creative workshop with Aviela as there were missing and not communicating brand narritives and there was not consitency in their storytelling. We created a visual strategy plan and itentified weak areas in their storytelling and recommended the way they should go forward. We looked at their brand as a whole, discussed their ciurrent positioning and what was missing so we could navgate the best way forward.

Once we had written our report, we presented it to their other contractors (social/PR etc) to ensure the new story was being told as a collective visual. We then worked with them to create new brand decks based on our recommendations, new exhibition collateral to communicate their new creative strategy. What we basically did here was create a creative strategy for them, but i don’t know how to make that sounds more impressive hahaha but it is a big thing!!!

WHO WORKED ON IT?

ANNIE BARTLEY

LEONIE CHARLTON

CLIENT:

AVIELA

SERVICES:

Visual and verbal Identity / creative strategy / graphic design / creative direction / illustration / copywriting / artworking

THE CHALLENGE

We ran our creative workshop with Aviela as there were missing and not communicating brand narritives and there was not consitency in their storytelling. We created a visual strategy plan and itentified weak areas in their storytelling and recommended the way they should go forward. We looked at their brand as a whole, discussed their ciurrent positioning and what was missing so we could navgate the best way forward.

Once we had written our report, we presented it to their other contractors (social/PR etc) to ensure the new story was being told as a collective visual. We then worked with them to create new brand decks based on our recommendations, new exhibition collateral to communicate their new creative strategy. What we basically did here was create a creative strategy for them, but i don’t know how to make that sounds more impressive hahaha but it is a big thing!!!

WHO WORKED ON IT?

ANNIE BARTLEY

LEONIE CHARLTON