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CLIENT:

Tikau

SERVICES:

Creative Strategy / Creative Direction / Packaging Design / Graphic Design / Visual Identity / Illustration / Copywriting / User Experience / Print Consulting / Technical Artworking

THE CHALLENGE

Asian sauce brand, Tikau, were ready to launch a new Vegan sauce range to supplement their other food brands and they knew who could make their product stand out on shelves and bring the WOW to consumers…. us! We worked closely with the founders to help them develop the concept idea to pitch to retailers and potential investors. This included conceptualising the product names, brand mission and complete product range.

With sustainability at the core of this new brand, we consulted print techniques and packaging options to ensure the goods matched the mission. We took an illustrative approach to differentiate them from the competition, utilising vibrant, monochromatic palettes for each sauce that was sure to make an impact on shelves.

WHO WORKED ON IT?

ANNIE BARTLEY

CLIENT:

TIKAU

SERVICES:

Creative Strategy / Creative Direction / Packaging Design / Graphic Design / Visual Identity / Illustration / Copywriting / User Experience / Print Consulting / Technical Artworking

THE CHALLENGE

Asian sauce brand, Tikau, were ready to launch a new Vegan sauce range to supplement their other food brands and they knew who could make their product stand out on shelves and bring the WOW to consumers…. us! We worked closely with the founders to help them develop the concept idea to pitch to retailers and potential investors. This included conceptualising the product names, brand mission and complete product range.

With sustainability at the core of this new brand, we consulted print techniques and packaging options to ensure the goods matched the mission. We took an illustrative approach to differentiate them from the competition, utilising vibrant, monochromatic palettes for each sauce that was sure to make an impact on shelves.

WHO WORKED ON IT?

ANNIE BARTLEY

CLIENT:

TIKAU

SERVICES:

Creative Strategy / Creative Direction / Packaging Design / Graphic Design / Visual Identity / Illustration / Copywriting / User Experience / Print Consulting / Technical Artworking

THE CHALLENGE

Asian sauce brand, Tikau, were ready to launch a new Vegan sauce range to supplement their other food brands and they knew who could make their product stand out on shelves and bring the WOW to consumers…. us! We worked closely with the founders to help them develop the concept idea to pitch to retailers and potential investors. This included conceptualising the product names, brand mission and complete product range.

With sustainability at the core of this new brand, we consulted print techniques and packaging options to ensure the goods matched the mission. We took an illustrative approach to differentiate them from the competition, utilising vibrant, monochromatic palettes for each sauce that was sure to make an impact on shelves.

WHO WORKED ON IT?

ANNIE BARTLEY