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CLIENT:

wild bush

SERVICES:

Creative Strategy / Creative Direction / Packaging Design / Graphic Design / Visual Identity / Illustration / Technical Artworking / User Experience / Print Management / Copywriting

THE CHALLENGE

Wild Bush were re-launching under a new name, so they needed a PAWsome new identity (yeah, sorry!). This personality-packed brand had grand visions of opening 25 stores in 5 years. So they needed a brand identity that was recognisable and workable across multiple locations with the vision of creating a franchise. We delved into the bare bones of this brand. This gave us the foundations to create something remarkable. The hand drawn, chunky font focuses on bringing in playful dog features, whilst the stacked letters lend a nod to the personality of the brand and the day to day joyful chaos of working with dogs.

We em-bark-ed (ok, we’ll stop!) on a colourful adventure with Wild Bush, pushing our creativity to play with not only visuals, but copywriting too. We delivered all creative assets for use across all platforms and in-store whilst liaising with an external web team to front end design and guide the new look for the website. Do we deserve a treat now?

WHO WORKED ON IT?

ANNIE BARTLEY

ROBERTA LABANCA

LEONIE CHARLTON

CLIENT:

WILD BUSH

SERVICES:

Creative Strategy / Creative Direction / Packaging Design / Graphic Design / Visual Identity / Illustration / Technical Artworking / User Experience / Print Management / Copywriting

THE CHALLENGE

Wild Bush were re-launching under a new name, so they needed a PAWsome new identity (yeah, sorry!). This personality-packed brand had grand visions of opening 25 stores in 5 years. So they needed a brand identity that was recognisable and workable across multiple locations with the vision of creating a franchise. We delved into the bare bones of this brand. This gave us the foundations to create something remarkable. The hand drawn, chunky font focuses on bringing in playful dog features, whilst the stacked letters lend a nod to the personality of the brand and the day to day joyful chaos of working with dogs.

We em-bark-ed (ok, we’ll stop!) on a colourful adventure with Wild Bush, pushing our creativity to play with not only visuals, but copywriting too. We delivered all creative assets for use across all platforms and in-store whilst liaising with an external web team to front end design and guide the new look for the website. Do we deserve a treat now?

WHO WORKED ON IT?

ANNIE BARTLEY

ROBERTA LABANCA

LEONIE CHARLTON

CLIENT:

WILD BUSH

SERVICES:

Creative Strategy / Creative Direction / Packaging Design / Graphic Design / Visual Identity / Illustration / Technical Artworking / User Experience / Print Management / Copywriting

THE CHALLENGE

Wild Bush were re-launching under a new name, so they needed a PAWsome new identity (yeah, sorry!). This personality-packed brand had grand visions of opening 25 stores in 5 years. So they needed a brand identity that was recognisable and workable across multiple locations with the vision of creating a franchise. We delved into the bare bones of this brand. This gave us the foundations to create something remarkable. The hand drawn, chunky font focuses on bringing in playful dog features, whilst the stacked letters lend a nod to the personality of the brand and the day to day joyful chaos of working with dogs.

We em-bark-ed (ok, we’ll stop!) on a colourful adventure with Wild Bush, pushing our creativity to play with not only visuals, but copywriting too. We delivered all creative assets for use across all platforms and in-store whilst liaising with an external web team to front end design and guide the new look for the website. Do we deserve a treat now?

WHO WORKED ON IT?

ANNIE BARTLEY

ROBERTA LABANCA

LEONIE CHARLTON